One short link can welcome everyone, while quietly sending each person exactly where they belong. Open your link's settings from your dashboard at /user and switch on the targeting rules you want.

• Geo targeting: redirect visitors by country or state, so each region lands on the right offer, store, or localized page.
• Device & OS targeting: send mobile users to your app and desktop users to your website, automatically.
• Language targeting: route people by their browser language to the version that speaks to them.

This makes a single link feel personal to every visitor, boosting relevance and conversions. Set your default destination as a fallback, and add rules on top. Some targeting features may depend on your plan. Changes go live instantly with real-time analytics to back them up.